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Winning Davey Awards for Caesarstone

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Caesarstone is the first ever quartz surfacing company, built upon the values of innovation and community. This has proven to be the perfect foundation for building a strong social media presence. IDM cultivated this community through optimizing content for followers and influencers, as well as engaging contests, interactive games, and building a blog (Interior Collective) focused on creativity and interior design. IDM has helped position Caesarstone as a thought-leader in the community, contributing much more than just branded content.

IDM also created a tight-knit network of designers and architects for which we foster an ongoing dialog. We collaborate with these professionals to showcase and promote their work across our social media channels and blog and, in some cases, help them build their next masterpiece. These relationships extend beyond the digital confines, as our bloggers and designers attend Caesarstone events across the US, recommend Caesarstone products to their clients, and help boost our social efforts with collaborative campaigns.

Through these community efforts, IDM managed to make Caesarstone US the most talked about quartz surfacing company on social media today.

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