
IDM facilitated the partnership between Caesarstone and Mario Batali’s team to arrange a two month cooking contest on Facebook.
The rules were as follows


The contest is housed on Facebook so we leveraged both the exisiting Caesarstone community and Mario Batali’s followers to promote the contest


We utilized the Caesarstone Twitter as well as Mario Batali’s Twitter to promote the contest, generating buzz across all platforms


THE ENTRIES


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